Dick Costolo: Twitter unfollows the leader as social milestones are missed
Tweet The news yesterday that Twitter CEO Dick Costolo is stepping down from that leadership role next month has attracted widespread commentary and opinion, not least on Twitter itself. There’s...
View ArticleFIR Book Review: ‘Trust Me, PR Is Dead’ By Robert Phillips
Tweet Robert Phillips stunned the PR agency world when he walked away from his prestigious position as CEO of Edelman EMEA. Phillips explains his decision in Trust Me, PR is Dead, in which he calls...
View ArticleWhy Magna Carta matters
Tweet Today, June 15, 2015, marks the 800th anniversary of the sealing of the Magna Carta in 1215, a document that to this day is widely considered part of the so-called unwritten constitution of the...
View ArticleFIR #812: Algorithms vs Trusted Human Editors
Tweet Intro: Welcome to FIR B2B co-host Paul Gillin; first episode of Digital India has been published; Quick News: What does Twitter’s future hold with the departure of CEO Dick Costolo?; marketers...
View ArticleFIR Interview: IABC 2015-16 Chair Michael Ambjorn
Tweet The International Association of Business Communicators (IABC) held its 2015 World Conference in San Francisco this week. Amidst the keynote talks, breakout sessions, receptions, and a host of...
View ArticleShell’s big QR code experiment
Tweet When I called in to a Shell station in Reading on Saturday to fill up my car with fuel, I noticed this banner attached to the side of the pump I was using. “Fill up and go here with our speedy...
View ArticleFIR #813: Periscope in PR, News and Politics
Tweet Intro: Welcome to Higher Education host Kevin Anselmo, who takes over the co-hosting chair while Neville enjoys his month-long hiatus. Quick News: FIFA’s communications director resigns as the...
View Article#FC15 Call to Action: Let the journey begin
Tweet One of the difficulties for an event that’s intended to look at the future of communication is delivering on the promise and expectation established in the description of and communication about...
View ArticleFIR #814: You’re Underusing LinkedIn
Tweet Intro: Welcome to Linked Conversations host Chuck Hester, our final guest co-host as Neville’s month-long hiatus draws to a close. Quick News: How Apple won a PR victory with help from Taylor...
View ArticleBarclays expands contactless wearables
Tweet Barclaycard is to roll out a range of wearable payment devices that can be used to make ‘touch and go’ contactless payments across the UK, following the launch of its bPay wristband last year....
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